Archive for August, 2008
Caroline Melberg’s False Claims On Over Posting Content
You’ve always been told that the more content you add to your website, the better off it is. But have you grasped the fact that it needs to be done both consistently and in a timely fashion? Doing otherwise may actually hurt your chances of reaching your desired rank.
Squarespace: The New Web Development Tool
Understanding the latest CMS and web development tools can be very useful to those of us who do SEO work. Understanding some HTML and CSS is a bare minimum in this line of work, so being able to still perform those functions with limited knowledge can be a life saver. Read the rest of this entry
Google Ends Automated Polling Tools
In a move that has single handedly put the SEO gossip community into a tizzy, Google has banned automated traffic from extracting results from their search engine.
The Importance Of Internal Linking
When you’re dealing with on site SEO, one of the most important and yet often over looked aspects of the entire process is internal linking. Considering the fact that internal linking greatly increases your search engine rank and how easily visitors can navigate your site for relevant information. Read the rest of this entry
Establishing Your Company Brand Through SEO
Some companies have the misfortunate of unsatisfied customers who just love to post online in a very negative tone. Whether there post is in your comments section of your site or on a review site, some of these posts can be powerful enough to hit the top ten spots on Google for your keywords or for your company. This can be a disaster for a company who is not prepared, but by taking a few quick steps, you can make sure that you have any situations like this that arise completely under control. Read the rest of this entry
What Is Google PageRank Sculpting?
Call it whatever you like: PageRank Hording, PageRank Siloing, or it’s latest name, PageRank Sculpting. The truth of the matter is, it’s all the same thing. The idea behind it is that, instead of allowing all your site links and outbound links to be dofollow, you cut off the unnecessary ones by using a nofollow tag. Read the rest of this entry
Optimize Your SEO Time With 3 Simple Tips
One of the biggest issues when it comes to working as an SEO is time. Time is a four letter word that the average person never has enough of and that any SEO worth their salt will underestimate. Whatever the job you’ve accepted or are working on it, multiply the time you claim it’s going to take by 1.5, and if you’re lucky that’s where you’ll end up. Any SEO who tells you they do it in less time then they quote or even on time outsources a majority of their work. Read the rest of this entry
How To Deal With HotLinking
Whether you’re building up a website or a blog, you’re going to need to use pictures. Some of those pictures may in fact be yours and hosted on your own site, but a lot of people seem to find it easier to link to the picture rather than uploading it directly. Read the rest of this entry
How Latent Semantic Indexing Works
When you’re planning out a new website, the first thing that you do before you launch is some simple keyword research, right? You want to make sure you’ve got your primary keywords and the similar long tail versions that you need to account for as well. By doing this type of research you’ll be able to grasp how competitive the number one spot is for all of your terms and figure out exactly how much effort you’ll need to put into ranking them. But focusing all your attention on just using these keywords is not enough.
Keyword Density Explained
Keyword density refers to the percentage of a keyword or keyword phrase on a given page. While article writers figure out keyword density based solely in comparison to the content of the article, for SEO purpose, you need to take into account the entire HTML source code of the specific page. Search engine robots crawl through the source code of your web page, reading every line regardless of whether it’s relevant to the actual body of content or not, so figuring out your keyword density from your source code is by far your most accurate representation of that figure. Read the rest of this entry
